Recruiting website hh.ua together with International Consulting Company Reputation Capital made a list of 20 employers having best credit in Ukraine. According to the survey Inter TV channel is in the top ten most respected employers in Ukraine.
The survey studied companies of 12 economic sectors: FMCG, telecommunications, pharmaceuticals, finance, information technology, media, oil and gas, management companies, retail, industrial companies, agriculture and insurance.
At the end of 2013 applicants of HeadHunter website (potential employees) were asked to rate the 100 largest employers in Ukraine. Firstly, respondents indicated the level of awareness of a particular company as an employer, and then made their assessment. In whole 2106 respondents were interviewed.
The study was conducted by the unique method WorkRep™, developed by the world leader in reputation audit and consulting company Reputation Institute. It is a standardized tool for measuring company's reputation and its attractiveness as an employer. WorkRep™ technique involves emotional attitude to the employer, rational approach (reward system, market leadership, product conformity with the stated promises, working conditions, career opportunities), as well as supportive behavior (rational indicators showing the readiness of respondents support the company through their actions).